White Paper

 

NIELSEN BOOK RELEASES ITS LATEST FINDINGS: THE IMPORTANCE OF METADATA FOR DISCOVERABILITY AND SALES

Following the success of the Nielsen White Paper: The Link Between Metadata and Sales published in 2012, Nielsen Book undertook a new study and the initial results were presented at the BIC New Trends Seminar last September. Nielsen Book analysed the link between the completeness of metadata and book sales – and has for the first time run a parallel analysis to cover the US book market – the early results of the US Study were presented at the Frankfurt Book Fair in October.

NIELSEN BOOK STUDY THE IMPORTANCE OF METADATA FOR DISCOVERABILITY AND SALES
 
UK Study

US Study